Photo Credit: Deborah Lee Marion, Golden Tones chorus
Communicate a clear MESSAGE.
- The message is the answer to the question: “Why is creative aging essential to lives of older adults in the 21st century?”
- Use data.
- Tell compelling personal stories.
- Tap into your NETWORK’s values and concerns.
- Make your message VISIBLE.
- Make an advocacy plan.
- Get out of the art room/studio and into the community with your MESSAGE.
- Capitalize on the “visual” part of the visual arts.
- Show your NETWORK what creative aging, health and wellbeing, and engaged participation look like through exhibitions, media stories and community events.(HINT: The work and “voices” of your students are the most compelling.)
Activate an Advocacy NETWORK. (Hint: Look for a local creative aging ambassador!)
- Identify and build an advocacy network. Action requires committed people. Include media, legislators, arts and aging decision makers and older adults.
- Communicate your MESSAGE to your network.
- Leverage your network to impact policy and budget.
- Keep your network engaged by being VISIBLE.
- Activate your network in times of crisis.(HINT: A older adult network can be your most effective advocacy tool. Think social networking.)